How purpose can empower women at work

Discover how purpose can empower women at work.

– 3 mins read –

The saying goes that behind every great man is a great woman. But research into group intelligence shows that teams perform best if they contain a high number of women. Why? Because women tend to make links, build relationships, encourage quieter team members to contribute, maximize group resources and search for synergies.

Yet our working culture – one that rewards competitiveness and extrovert personalities – doesn’t serve women well, says Hetty Einzig, who runs Performance Consultants’ Women in Leadership programmes. “If women continue to aspire to our outdated model of the action-hero leader then they will continue to operate with one hand tied behind their back, damaged in a race they can’t win”, she explains.

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Purpose builds confident women leaders

One of the key areas to building women’s confidence, says Hetty, is to give them a sense of purpose outside of the office – defining purpose around four key questions:

  1. What do you love?
  2. What are you good at?
  3. Who are your role models?
  4. What does your world need now?

And, in knowing one’s purpose and believing in one’s rights, women learn to be powerful, in a quiet, confident way.

Hetty has written a column for The Guardian on ‘How to Reignite Women’s Fire in the Workplace’ and you can read it online here.

Workshops for women in leadership

Hetty delivers workshops for women in leadership positions, for those who coach women executives and who work with women. They consider the external challenges for today’s leaders and focus on the internal ‘drivers’ and ‘blockers’ to women’s success as leaders. Topics include:

  • How to survive and thrive as leaders within the current systems
  • Strengthening women’s vision and their contribution to leadership
  • Developing new models of leading
  • The Cup and Sword – balancing the dynamics ‘Love’ and ‘Will’
  • Multiple selves – cultivating our Female Warrior’
  • The Inner Game and the outer game
  • Understanding power and authority: assertiveness vs aggression
  • Values – our compass
  • The Crucible – new ways of working with difficulties, crises and failure
  • Dynamic Circle Leadership Model – leading, collaborating, following
  • Emotional intelligence: decision making and managing stress
  • Communication: speaking powerfully, questioning effectively, listening for potential, feeding back to feed forward
  • Managing conflict
  • Transition and change

If you would like to attend a ‘Women and Leadership’ webinar with Hetty, please get in touch.

Coaching for women executives

Leadership coaching for women is a powerful way to connect women leaders to their purpose. This tailored form of leadership development enables women to find their own confident style of leadership.

We are now living in what has been described as a VUCA world: volatile, uncertain, chaotic and ambiguous. Coaching can support women leaders to thrive in the world as it is today, working as they usually do within organizations created and dominated by men. A coach will encourage women to recognize their particular gifts – the contribution of the feminine principle – and utilize these to change the rules of the game itself.

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