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Sir John Whitmore
Executive Chairman
Performance Consultants International
Direct: +44 (0) 2073 736 431
Office: +44 (0) 2073 736 431
johnwhitmore@performanceconsultants.com

David Brown
Chief Executive
Performance Consultants International

Direct: +44 (0) 7921 360 343
Office: +44 (0) 2073 736 431

davidbrown@performanceconsultants.com
 
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The Founders

Socrates

There is nothing new about the principles of coaching, only the name that these principles have acquired over the last twenty years. Socrates' writings show that he was a prime exponent of coaching skills in his models for diplomacy, statesmanship and good relationships.

'The unexamined life is not worth living' is one of Socrates' quotes, and 'We are what we repeatedly do. Excellence, then, is a habit', and 'Let him that would move the world first move himself' - all excellent coaching maxims.

Tim Gallwey & The Inner Game

In more recent years, the term 'life coaching' was coined by sports coach, Tim Gallwey. In the 1980s, Tim discovered that his clients had greater success when he taught them how to learn than when he taught them technically how to hit a ball over a net. He hit on the notion that mastering the opponent inside is far more crucial to success than the one on the other side of the net. He put these principles into a best-seller called 'Inner Game of Tennis' and went on a lecture tour. Many businessmen (and in those days, they were mostly men) attending his lectures asked him how they could apply his inner game principles to their work. Tim coined the phrase 'life coaching' to distinguish the practice from his sports coaching. Rarely has a methodology been so inaptly named: to this day, the uninitiated assume that a life coach tells their clients what to do, bullying them into shape and deciding how they should live their lives. Nothing could be further from the truth: life (or executive, career or business coaches) are not advisors, nor instructors nor gurus with answers.

The core principle of coaching is 'self-directed learning' - Tim's 'teaching people how to learn'. Coaches do this by asking questions which are not closed or leading, but open - turning the client's focus internally. It is amazing how many answers lie undiscovered there - inside the quiet spaces of the mind which become obscured by the pace of living, or past events, or by fears implanted yesterday or 50 years ago. Coaches believe that the best person to come up with a solution about the present or a decision about the future is the client him or herself.
Sir John Whitmore & Performance Consultants

In 1968 Sir John Whitmore gave up businesses to study psychology in the USA, before returning to England to set up a tennis school and a ski school in the Alps licensed by Timothy Gallwey of the Inner Game. Together with other high profile achievers David Hemery CBE and David Whitaker OBE, he formed Performance Consultants.

"The essence of coaching is developing awareness and self-responsibility" Sir John Whitmore

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To request further information or to let us know of your interest please contact Sir John Whitmore or David Brown on +44 (0) 2073 736 431 or by email at info@performanceconsultants.com
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